The latest YouGov voting intention poll highlights a tightly packed political landscape ahead of the next UK General Election, with several parties clustered within a narrow range of support.
Reform UK continue to lead the poll on 24%, despite a slight dip, and the reaction in the markets has already been reflected in the latest general election odds after the YouGov poll.
The Conservatives have edged up to 19%, reducing the gap at the top, while the Greens and Labour are level on 16%. The Liberal Democrats sit on 13%, marking one of their lowest shares during this parliament.
Latest YouGov voting intention
| Party | Vote Share |
|---|---|
| Reform UK | 24% |
| Conservatives | 19% |
| Greens | 16% |
| Labour | 16% |
| Liberal Democrats | 13% |
The data underlines just how volatile the electorate remains, with support spread across multiple parties and no clear dominant force emerging.
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Next General Election Odds Winner:
| Party | Odds |
|---|---|
| Reform UK | 6/4 |
| Labour | 9/4 |
| Green | 4/1 |
| Conservatives | 7/1 |
| Restore Britain | 11/1 |
| Liberal Democrats | 28/1 |
| Your Party | 175/1 |
| Advance UK | 275/1 |
That uncertainty is also reflected in the betting markets, where Reform UK are currently favourites to win the most seats at 6/4. Labour are priced at 9/4, with the Greens at 4/1 and the Conservatives at 7/1. Further down the list, Restore Britain are gaining attention at 11/1, with more detail available in the latest Restore Britain general election odds analysis.
Attention is also turning to leadership markets and future political developments. Recent movement around Angela Rayner’s next Labour leader odds has added another layer of intrigue, while the wider market for the next Prime Minister after Keir Starmer continues to evolve.
Reform’s broader momentum is also being tracked beyond a general election setting, with the party expected to perform strongly in upcoming contests such as the 2026 UK local elections betting market.
With polling margins tight and multiple parties still within reach of power, both the data and betting markets point towards a highly competitive and unpredictable race.
